Google Ads consultant cost: UK PPC Management Fee Index

The median published figure in the UK PPC Management Fee Index is 1,500 GBP across 7 sources' own pages in GBP (range 145 to 2,000 GBP; 8 sources publish a figure), read 26 September 2026.

1,500 GBP Median published figure unchanged since 25 Sept 2026 middle half 500 to 1,500 GBP
145 to 2,000 GBP Range a 1,855 GBP spread; quartiles 500 and 1,500
7 Sources with a figure of 43 read in full, 26 Sept 2026
8 of 43 Sources read that publish one 19% publish a figure at all
  1. JudeLuxe - Google Ads agency fees explained2,000 GBP
  2. Whitehat - best PPC agencies UK1,500 GBP
  3. the UK consultant fee universe1,500 GBP
  4. Social Surge - pricing1,500 GBP
  5. Tyneside Marketing - how much do Google Ads cost in the UK950 GBP
  6. JW Digital - UK Google Ads management fees500 GBP
  7. DPOM - PPC pricing packages145 GBP
One figure per source, highest first.median 1,500 GBP
Table view
RowValue
JudeLuxe - Google Ads agency fees explained2,000 GBP
Whitehat - best PPC agencies UK1,500 GBP
the UK consultant fee universe1,500 GBP
Social Surge - pricing1,500 GBP
Tyneside Marketing - how much do Google Ads cost in the UK950 GBP
JW Digital - UK Google Ads management fees500 GBP
DPOM - PPC pricing packages145 GBP

8 of the 43 named sources read in full publish a figure; 34 publish none, read 26 September 2026.

The median is unchanged since 25 September 2026 (was 1,500 GBP across 7).

Every figure, with its source

One row per source: the figure the source's own page publishes, the page, and the day it was read. A figure that is not on a page we read is not on this one.

The sentence each figure was read from (8)

Read in full, publishes no figure

34 named sources were read in full on the dates shown and print no usable figure. They are counted, never filled in.

Methodology

Every row is a verbatim sentence read from the named source's own page through the estate's fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2).

8 of the 43 named sources that could be read published a usable figure; 34 published none and are recorded as not published, never filled in; 0 could not be read (blocked, dead or unreachable) and count nowhere.

The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in GBP (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 395 candidate sentence(s) were refused by a reviewer with the reason recorded.

Derivation as chartered: the three fee models made comparable, which no publisher does: every published UK figure normalised to a MONTHLY FEE AT A STATED AD SPEND (a flat retainer is itself; a percentage is applied to £1,000, £5,000 and £20,000; a hybrid is base plus percentage at each), giving the median and spread per model and the ad spend at which a percentage deal crosses a flat one - the arithmetic the buyer is actually trying to do; beside it the share of consultants publishing a figure at all, the minimum ad spend each will take, and the separately-quoted setup fee, which is the cost a monthly headline hides

395 candidate sentences on these pages were refused by a reviewer; each refusal and its reason is recorded in the review ledger.

Sources (43)
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The median published figure in the UK PPC Management Fee Index is 1,500 GBP across 7 sources' own pages in GBP (range 145 to 2,000 GBP; 8 sources publish a figure), read 26 September 2026.

8 of the 43 named sources read in full publish a figure; 34 publish none, read 26 September 2026.

The median is unchanged since 25 September 2026 (was 1,500 GBP across 7).

Cite as: "googleadsconsultant.co.uk UK PPC Management Fee Index", updated 2026-09-26, https://googleadsconsultant.co.uk/datasets/uk-ppc-management-fee-index/.

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1,500 GBP

median published figure, UK PPC Management Fee Index, across 8 sources, read 26 September 2026

Source: googleadsconsultant.co.uk UK PPC Management Fee Index

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